June 24th 2009 – Online Marketing Wednesday Wrap Up
This post was written by PaulC
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Every wanted to change your site’s domain name, but been scared to try for fear of losing your valuable search engine rankings? Most people would be too. But it doesn’t have to be like that. There is a way that is safe and easy and guaranteed to work.
http://www.searchenginejournal.com/how-to-change-your-domain-while-keeping-your-search-engine-ranking/11072/
Changing your site’s domain name will not only be a useful trick to know if you currently have a .yu domain, but it will be an essential trick to know on (or preferably before) September 30th 2009. The .yu domain is for the former Yugoslavia, so if you have any sites with this domain and you want to keep them running, refer to the previous news item. In the meantime, here’s Blogstorm’s take on the situation.
http://www.blogstorm.co.uk/screw-yu-your-domain-is-going-to-be-deleted/
How can you succeed best in SEO? It’s a good question, and one that’s certainly been asked before many times. There’s no absolutes, but there is a general consensus on what works and what doesn’t, which way to turn and which way not to turn. The SEOmozBlog lists a useful 12 skills that have worked well in SEO. Maybe they could help you too.
http://www.seomoz.org/blog/the-12-skills-that-have-served-me-best-in-my-seo-career
We’ve had a couple of weeks of political unrest in Iran following the elections there that the opposition claim were rigged. With so many people in Iran trying to communicate with the rest of the world, while the authorities were trying to stop them, it was interesting to see Google quickly roll out a Farsi Google Translate version. And of course, translating your original web content into other languages can be a useful addition to your basic SEO efforts. Matt Cutts (the man with four “Ts” in his name) explains the finer points of machine translation.
http://www.mattcutts.com/blog/how-to-read-persian-farsi/
If you are an avid blogger and if you use Firefox as your browser, then the new Wordtracker Firefox Plugin for SEO bloggers should interest you. This useful plugin lets you do keyword research while you write your blog. No more need for switching from one program to another. Now you can monitor the number of times you type in a particular keyword phrase while you are writing the post. A quick glance will tell you and your train of thought needn’t be disturbed.
http://www.davidnaylor.co.uk/wordtracker-firefox-plugin-seo-blogger.html
Do you have an active link building strategy? Perhaps you are careful about who links to you, or maybe you don’t really care as long as it’s a valid back link. That’s how most of us function. However, with a little bit of extra time spent analysing the sites that appear most often in the top search results you can find the best sites for providing you with a back link. Search Engine Land explains it better.
http://searchengineland.com/the-link-builders-guide-to-analyzing-serp-dominators-for-link-opportunities-21076
Do you struggle to find great content for your site? Maybe you write your own content, but find it a pain having to do all that research. You’re not alone… I’m sure your heard all the usual suspects when it comes to looking for new ideas, but here are a few strategies for finding original content that are refreshingly original.
http://www.searchenginejournal.com/9-stratgies-for-finding-incredible-content/11271/
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